virtual networking that turns into friendship
Jessie and I met through a network of businesswomen. In the Covid-19 era, virtual networking has definitely become a “must”.
Jessie Marcotte Photography is a photographer of Quebec origin who now lives in Nova Scotia. She has a mastery of portraiture and makes it her specialty.
The brief: Jessie already had a Wix website, but she was not satisfied with the resulting Web design and branding. She wanted a custom website to bring out her colourful personality and her off-the-beaten-track approach to thinking outside the box. A true artist!
Using WordPress and Genesis, what needed to be put forward was simplicity of navigation, a portfolio of Jessie’s best photos and also, to find a retro style to the website because Jessie loves everything vintage! After a strategic study, we decided together to change Jessie Marcotte Photography’s logo (which was very nice, but no longer corresponded to the visual identity of the new website): so we worked a bit on the visual identity in addition to the Web design with a study of colors and new typography. Wow! The result is magical!
Among the work done, I added keywords chosen by Jessie to optimize the search leading to the custom website, I also integrated the different photographs to create different portfolios grouped by themes, I also created price lists in addition to creating a form to contact Jessie Marcotte Photography.
With an awesome branding work, a brilliant Web design, a great Web development and lots of fun and laughter, the final result is truly amazing!
Today, Jessie Marcotte Photography is hosting her website with me and remains completely autonomous from any changes she wishes to make.
